De-pluralisation: strategic blinkers

The process of de-pluralisation takes all your existing problems and combines them into one simple manageable problem: “it’s JavaScript”, “it’s Windows”, “it’s the CDO” with a simple manageable solution “kill it”. Like all simple solutions it’s almost always wrong.

“People aren’t complying with our data quality. Users keep putting in wrong email addresses.”

“The new computer system will fix that”

“Users complain that there’s too many steps to sign off expenses”

“Each step will be faster in the new computer system”

“Staff have low job satisfaction”

“New computer system!”

“Our users aren’t interested in that new feature”

“New computer system!”

“We’ve been hacked with a social engineering attack”

“NEW COMPUTER SYSTEM!”

Changing one thing is rarely the answer. There are many pain points and problems we all face day to day. It’s tempting to try and fix them all together, but unless you understand why the problem exists and what the parameters are to fix that problem, you can’t fix it.

Sometimes New Computer System (TM) will fix multiple problems, if they’ve been defined and the system has been designed to do so. But don’t expect it to fix everything because it’s new. That’s how to make people disenchanted.

If you think one system will rule them all, you may as well throw your team in the fire now before you waste time and money on a misguided transformation.

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